WEB • BRANDING • VIDEO

THE BRIEF

New Moon Market serves as one of Central Florida’s top juice bars. Known for their locally sourced, fresh pressed produce, they promote an everyday lifestyle of health and wellness. They provide the community with education of the connection between foods and lifestyle choices, with how we energize our bodies.

Target Audience

Focusing on local community members of Greater Orlando with a desire to maintain personal health and wellness, we kept the upscale community of fresh-pressed juice-drinkers in mind during the branding process. 

Consumer Lifestyle

On-the-go, active, and upscale lifestyles. From the busiest moms, to the athletes in training. 

Brand Message

New Moon stays loyal to buying local produce and pressing the maximum amount of nutrients into fully recyclable glass bottles. 

STRATEGY

THINKING LIKE MILLENIALS

As marketing professionals, we understand the need for a fully functioning E-Commerce website. People want things fast, and done right. We saw the opportunity to build an elegant menu page for the variety of juices that New Moon offers, with the ability to easily add juices to the online shopping cart. From there, they are able to simply schedule a pick up or delivery time and date. Plus, with colors like these, how could we not take advantage of photo opp?

ONLINE ORDERING

We brought ecommerce to New Moon’s website with this easy-to-use, mobile-friendly online ordering platform.

PICK YOUR JUICE

Select the juices you’d like to add to your cart for in store pickup

CHECK OUT

Enter payment info and select the date and time you’d like to stop by to pick up your juices. 

PICK IT UP

Stop by New Moon Market to pick up your cart of fresh squeezed juices!

EMAIL MARKETING

We brought email marketing to New Moon’s advertising front by helping them build a mailing list and designing eye-catching e-blasts.

MENU DESIGN

Here’s a look at the updated, rebranded menu we created for New Moon. In print and digital format, they now had a fresh new look to their menu. We designed this in a categorized, easy to navigate way, making it simple for the customer to read.

THE RESULTS

Overall, New Moon’s website makeover, and added E-Commerce, has been effective and positively reviewed by both the juice team, and their customers. The brand video has brought light to the juicing process that results in such a great product, while the new site allows for simplified online ordering. Through video and photography, our team has been able to amplify the brand of New Moon Market.

All rights reserved, Loba Creative LLC 2018.